I’ve been reading a lot these days about a good, disruptive launch.
There are many way, mostly press/media related. But what is most important than being in the XX blog, is that you really launch with a pretty good user database, able to spread fast. That means – a bunch of early adopters and tech geeks.
There are a few website specifically built for this, but the most prestigious is BETALI.ST
So what I did was to analyse if my project is really interesting. If yes, the betalist will publish you. From that moment you might get around 100- 1000 sign-ups for your beta launch.
In our case, we did get a lot of users, but we will start sending the builds in bulks of 30-40 users.
I’ll be posting here some updates about this process, so stay tuned.